The Rise of Online Design
Modern society exists in two realms: the physical and the virtual. With each passing year, it seems that the virtual world expands, and more and more of people’s daily lives are spent communicating, shopping, studying, and entertaining on the Internet. With so many people online, it is no wonder that numerous career opportunities are becoming available there as well.
Someone has to create the websites that everyone is browsing. Someone has to develop the look of the social networking sites people are using to share their special moments. Someone must design the layout of the online magazines people are reading in their free time. Every little company that starts up on the web will need a logo or a business card. For a designer, the Internet is The Land of Opportunity.
There is more than one path to a career in online design. Many web designers have advanced degrees from colleges and universities. These may include Computer Science, Business, or Design degrees, among many others. These are professional-level job candidates in a competitive market. However, many online designers are self-taught. They begin building pages and designing layouts, learning the trade lingo and skills as they work to develop a portfolio of their own. While formal education will open up a vast variety of positions and projects, it is not necessary to get your foot in the door of this growing job market.
Online design goes far beyond artistry. Good designers working online must take marketing and advertisement strategies into consideration as well. Any work that a designer develops for use on the web is guaranteed to be seen by many people, and as a result must incorporate elements of aesthetically pleasing designs into advertising psychology and marketing strategy.
That is, perhaps, one of the beauties of online design. Whether a seasoned professional or a part-time freelancer just starting out in the field, there are countless opportunities for work available. Portfolios are the thing most companies consider when looking at applicants, so it can be easy to break into the field with a strong one. Many small companies wish to utilize the skills and expertise of a designer to develop their branding or build their webpages, but can’t afford the salary of someone who has spent a small fortune on their education and training. They will be more than happy to negotiate with self-taught individuals – even ones with little experience.
Being able to work within a budget and timeframe is an important skill an online designer will develop. By working to integrate all the skill sets of online designers, you can tap into this rising career path.
With the Internet showing consistent growth as a source of careers, web design can be a lucrative choice for someone seeking a new career path. As the future is expected to herald even more career opportunities in the field of design, much job security is ensured. Even if webpage design itself is not your thing, the web can be an excellent, seemingly infinite source for freelance as well as long-term work doing design-related jobs for companies with whom you will have an exclusively Internet-based relationship.