5 reasons you need a website
Every day, the number of people worldwide using the Internet for business, education, commerce, communication, and pleasure is increasing. Businesses find that having a good website increases their sales and visibility, and individuals are improving the likelihood of their success by creating blogs and websites showcasing their skills, achievements, and interests.
1. For a business of any size, a website offers round-the-clock advertising to a broad variety of potential customers.
It’s like having a billboard with the potential to be seen by 78% of the population of North America alone. Even if your physical office or shop is closed for the night or a holiday, customers can find out about you through your website. They can easily find your hours, location, and contact information. Your advertisement is there any hour of any day for people to see.
2. Depending on the nature of your business, you can offer an online store or service.
This means maximum profitability even while you are not working. With more and more people using computers and mobile devices to make purchases on the web, you will find that your customer base will increase if your product is available for immediate purchase online. These days, many people will not take the time to travel to a physical location when they can solve the same problem or meet the same need from the comfort of their living room or the convenience of their coffee break.
3. Your competitors already have websites.
Every business seems to be jumping on board, and chances are there are already websites for similar businesses or services. The last thing you want to do is be left behind as the industry makes its move toward the virtual realm. Increasing your visibility and giving you the opportunity to make your business stand out from the competition, having a website is becoming expected by present and future customers.
4. Some businesses exist solely on the Internet now, and yours could too.
A storefront can be expensive, especially in big cities and popular downtowns, which are the best locations. By eliminating the need for a visible physical location for customers to come in, you can cut out high rent and upkeep costs and keep only a warehouse or workspace. Rather than relying on customers to walk past your store and see your product or service, they can simply click around and find you while they relax at home.
5. If you are trying to offer a service, such as translation, writing, design, or programming, having a website can give you the boost in freelance work you need.
By exhibiting your relevant portfolio or previous work on a website, potential clients can assess your fit with their projects and contact you quickly and efficiently. You can include your website on a resume. Many employers will assume that you have a website and ask for it upon applying for the position. By having a well-designed website advertising yourself to employers and clients, you are ensuring you get top consideration and visibility.